Name: Experience Live Munich
Start: 2026-06-23T09:00:00-04:00
End: 2026-06-23T17:00:00-04:00
Location: Andaz München Schwabinger Tor

Experience Live

Peer Strategies.
Proven Outcomes.

Tuesday,

23

June

2026

09:00

–

17:00

CEST

Save your seat at Experience Live in Munich

Experience Live Munich brings together experience builders, researchers and business leaders ready to learn, connect and lead. Hear from voices shaping tomorrow, and walk away with proven practices and a clear path to delivering real impact — for you and your organisation.

Why attend Experience Live?

Big ideas. Smaller rooms. More interactive by intent. Expect practical frameworks, how-to sessions, peer-to-peer networking, and experts ready to tackle your specific challenges.

Hear from top brands and industry innovators. Expect real insights you can act on the moment you leave the room.

Experience Live Munich is designed around the challenges you're navigating right now and the impact you’re ready to drive.

Here's what's in store:

Customer Impact Stories

Recognisable names. Real results. Hear how the world's best-known brands tackle the challenges you face every day — and what you can take back to your team.

Breakout Sessions

Three breakout tracks. You pick the path. Whether your world is market research, customer experience, or employee experience. Go deep on what matters most to you.

Peer-to-Peer Networking

The people in that room are worth as much as the sessions. Connect with experience leaders, meet the community, and build relationships that last beyond the day

Demo Stations & How-to Sessions

See the platform in action. Drop in for a live demo, catch a punchy practical session from our solution engineers, and get your questions answered one-to-one with an expert.

What you gain extends well beyond the event. Peer groups, a digital community, global leaders sharing insights year-round — Experience Live keeps you connected to leaders solving the same challenges you are.

Agenda

9:00

Registration, Breakfast & Networking

Doors open. Grab a coffee, pick up your badge, and start the day the right way, by meeting the people who make up the experience community. The conversations start here.

10:30

Keynotes on Main Stage

Kick off the event with a forward-looking keynote exploring how experience management (XM) is evolving in a rapidly changing digital landscape. Learn about emerging trends, innovative technologies, and the key factors shaping the future of XM. The session will continue with inspiring case studies from our clients, including Metro.

12:00

Lunch and Learn

Fuel up and level up. Over lunch, drop into a punchy practical session with our solution engineers, explore the demo stations, or take the time to connect with the peers around you.

Lightning Talk 1: Get started with Qualtrics AI: From hype to high-impact, Mathias Kullberg

Lightning Talk 2: What's next in EX?, Michaela Klein

Lightning Talk 3: From Signal to Strategy: How to leverage Research in your CX program, Nadja Knibbe

12:30-13:30

Ipsos Roundtable Session

The Future of Measurement – Observations and Provocations: A discussion with practitioners and Ipsos thought leaders on what your customers expect — and how we can, and need to, adapt.

Join a 60-minute interactive discussion with Ipsos.

13:00 to 16:00

Qualtrics Labs (invite only)

Tackle a business/use case working alongside peers. Each lab is centered on live implementation of a feature or feature set that is packaged into a repeatable solution aimed at solving a business need that customers can build in one hands-on session.

Attendees will be working in their own brand with their own data. Labs are a live implementation experience, not sandboxed training.

13:30

Choose Your Own Adventure across CX, EX, or MR Breakout Sessions

Your afternoon, your way. Dip in and out of three breakout tracks built around the challenges that matter most to you - whether that's winning on customer experience, engaging your employees, or unlocking the power of market research. Hear directly from the teams at Raisin, Miele, Volkswagen, Mediamarkt/Saturn and more - real stories, practical strategies, and ideas you can act on before the week is out.

Market Research Breakout

Qualtrics MR Session

Partner Session: Zill and SumUp—Understanding Your Market: How SumUp Unlocks Brand Potential

Customer Session: Raisin Bank—From Instinct to Insight: How Consumer Insight Powers Growth for Raisin

Customer Experience Breakout

Qualtrics CX Session: Turning your CX programs into ‘The’ essential business data

Partner Session: Kantar and customer case study

Customer Session: Fielmann Group AG

Employee Experience Breakout

Qualtrics EX Session: The future of employee listening with Qualtrics

Partner Session: Accenture and customer case study

Customer Session: MediaMarktSaturn—Mehr als ein Toolwechsel - wie wir unsere Mitarbeitendenumfrage bei MediaMarktSaturn neu denken