Name: Ipsos & Qualtrics Hosted QSR Panel
Start: 2026-09-10T16:30:00-04:00
End: 2026-09-10T18:30:00-04:00
Location: Hyatt Regency Atlanta

Thursday, September 10 - 4:30 to 6:30pm

Ipsos & Qualtrics Hosted QSR Panel

Keynote Speaker

Jordan Blake

Head of People Analytics

Qualtrics

12pm

Opening Keynote: The Future of Experience Management

Kick off the event with a forward-looking keynote exploring how experience management (XM) is evolving in a rapidly changing digital landscape. Learn about emerging trends, innovative technologies, and the key factors shaping the future of XM.

Data-Driven Decision Making: Attendees will discover how to leverage Qualtrics’ analytics tools to turn raw data into meaningful strategies.

Keynote Speaker

Jordan Blake

Head of People Analytics

Qualtrics

As Head of People Analytics at Qualtrics, Jordan leverages data-driven strategies to help organizations enhance employee engagement and workplace satisfaction.

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Panel Discussion

Ipsos & Qualtrics Hosted QSR Panel

Craving Connection:

Building Customer Loyalty Beyond the App

Thursday, September 10

4:30-6:30pm

Details

See you at the event

Event Summary

Craving Connection: Building Customer Loyalty Beyond the App

Today’s leading QSR brands are transforming digital ordering platforms into powerful tools for engagement and personalization. But are guests hungry for something more? While apps offer unprecedented convenience, team members remain critical in delivering the experiences that turn occasional diners into loyal regulars. Drawing on findings from the "2026 Ipsos Channel Check-In | QSR Mobile Ordering Study," leaders from Coca-Cola, RBI, Ipsos, and Qualtrics will discuss how leading brands are balancing digital innovation with human connection. Join us to explore how team member engagement, operational execution, personalized rewards, and behavioral science work together to create crave-worthy experiences and spur long-term loyalty.

Location

Agenda

What we have in store for you

4:30pm

Arrival & Networking

Check in, grab a name-tag, and settle in over passed hors d'oeuvres and interactive food stations. Arrive early to connect with fellow restaurant, hospitality, and experience management leaders before the panel begins promptly at 5:15 p.m.

5:15pm

Panel: Craving Connection - Building Customer Loyalty Beyond the App

Moderated by Matt Carmichael of Ipsos, hear from Firehouse Subs, Coca-Cola, and Qualtrics on where digital convenience ends and human connection starts, grounded in findings from the 2026 Ipsos Channel Check-In | QSR Mobile Ordering Study.

5:45pm

Networking & Closing Remarks

Keep the conversation going over food and drinks — a chance to trade notes with fellow leaders and follow up on what the panel raised, before we close out the evening together.

Speakers

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